¿Son stakeholders los consumidores?
Keywords:
consumer, stakeholder, mercantile law, entrepreneurial social responsibility, law of consumptionAbstract
The present work is directed towards the analysis of whether the currently growing
concern for the so-called consumers and users in the field of mercantile law coincides or
not with the also growing attention to entrepreneurial or corporate social responsibility.
To this means applies what could be held as an “amplified notion” and a “restrictive or
strict notion” of consumer. None of these notions postulates that mercantile law has to
echo entrepreneurial social responsibility, whose justification, on the other side, is more
than debatable. The consideration of consumers in a wide sense as stakeholders does not
add much to the correct economical concept of entrepreneur and competitive market
and it therefore does not add much to mercantile law, which by definition, refers to those
economical phenomenon. A restrictive notion of consumer which could be identified
with the integrates in a group of stakeholders is not consistent with the system of market
economy neither is it necessary for institutions of mercantile law to comply with their
duties, nor, least of all to form a Law of consumption as a systematic judicial branch.